SNG / GRP is a Los Angeles-based strategy, branding, and concept studio. Simply put, SNG / GRP is an idea shop. Since its inception, SNG has specialized in destination creation. We lay the conceptual groundwork for mixed-use developments. We have designed concepts for international retail rollouts and customer experience innovation. We have expertise in the management of complex projects and teams, from the creation of brand and tenant guidelines down to the fine-grain details.
Our team is driven by an in-depth understanding of culture, design, and art at every scale. We create emotionally driven experiences, with the end-users as the anchor. This approach allows us to work together with our clients to bring projects to life, shape communities at a civic level, and bring world-class design to public spaces.
SNG is committed to designing solutions that reflect the best of contemporary culture. Our designs are not predicated by a singular language but are guided by the audience and a careful assessment of the specific uses of the project. SNG has an unparalleled record in creating new paradigms for commerce.
